Food Label Maker vs. GENESIS R&D vs. ReciPal

Food Nutrition label image

In today’s competitive food and beverage industry, accurate and compliant food labeling is crucial for businesses. In today’s competitive food and beverage industry, accurate and compliant food labeling is crucial for businesses. Most are struggling with:

  • Accurate Compliance: Ensuring labels meet all regulatory standards set by the Food and Drug Administration (FDA) can be daunting.
  • Scalability: As your business grows, your labeling process must efficiently adapt to increased production without compromising quality.
  • Data Security: Protecting sensitive recipe and nutritional information is paramount in a digital landscape prone to breaches.

Food label making software offers a solution for creating nutrition facts labels for your company that also meet regulations set out by the Food and Drug Association (FDA). There is a lot to consider when choosing what nutrition facts software to go for and deciding which solution works best for you and your company’s long-term goals. 

This article will focus more on food labeling specifically and review three leading options of nutrition fact software alternatives: Food Label Maker, ESHA Research, and ReciPal. We’ll look at their features, pricing, and who they’re best suited for, helping businesses choose the right tool for their labeling requirements.


  • This article compares Food Label Maker, Esha, and ReciPal, three popular brands offering food labeling software.
  • Key things to think about when choosing a food labeling software include features, user-friendliness, compliance, cost, and professional support.
  • Each of the three software options has unique strengths: Food Label Maker offers customization, user-friendliness, and simplicity, while Esha offers an extensive food database and formulation tools, and ReciPal offers diverse pricing options and adjacent products.
  • Each software has its own strengths. Food Label Maker is easy to use and lets you customize labels. Esha has a big database of foods and tools for creating recipes. ReciPal has different pricing plans and extra products.
  • The best choice depends on individual business needs, with the decision requiring a careful evaluation of each software’s offerings and value for money.
SoftwareKey FeaturesCostBest For
Food Label Maker
  • Customizable labels
  • Simplicity
  • User-friendliness and ease of use
  • FDA-compliant nutritional analysis
  • Recipe optimization
  • Prompt customer support
  • Expert consultation
  • Scalability
$49/month or $24.9/month (yearly)
  • Food technology companies
  • Food Startups
  • Individuals creating new recipes
  • Meal planning and catering companies
  • Restaurants, cafes
  • Bakeries
  • Food manufacturers and processors
  • Ingredient database
  • Nutritional analysis
  • FDA Compliance
  • Recipe formulation
  • Allergen identification
  • Label customization
  • Reporting and analysis
  • User support
Based on a quoting system
  • Food manufacturing companies
  • Supplement manufacturing companies
  • Food service companies
  • Universities
  • Students
  • Health and wellness
  • Comprehensive nutrition analysis
  • Recipe costing
  • Allergen identification
  • FDA-compliant labels
  • User-friendly interface
  • Customer support
  • Scalability
Varies (from $19/recipe to $750/sample for lab-based analysis)
  • Food businesses
  • Nutritionists
  • Schools
  • Co-packing companies
  • Restaurants

What to Consider When Making a Food Label

Creating your own food label can be a difficult decision and process for businesses in the food industry. There are several key factors to consider to ensure accuracy and compliance. You will need to consider and evaluate elements of the software, such as:

  • Features and capabilities: It should offer a comprehensive and updated database of food ingredients and their nutritional content. 
  • User-friendliness: It should be easy to use, even for beginners or those not familiar with nutrition label software.
  • Regulatory compliance: Regulatory compliance is crucial for food labeling and nutrient analysis. Your products must meet FDA standards to be sold without facing penalties.
  • Cost: You need to be able to justify affordability with the software’s features and its value for money.
  • Level of professional support: One of the most important things to consider about a software company is to ensure that it provides prompt assistance or guidance when needed. This feature validates and legitimizes the company as being trustworthy and make it a go-to choice for the client base.

By thinking about these points, businesses can pick the best food label software for their needs. Want to know more about picking the right nutrition analysis software? Check out our article on on Nutrition Analysis Software: Why You Need It and How To Choose One. if you want to learn more.

See How FoodLabelMaker Can Help You

Food Label Maker

Snapshot showing the home page of Food Label Maker

Food Label Maker is a B2B SaaS company that makes it easy for food and beverage businesses to create powerful and scalable nutrition labels. Their tool helps you quickly make labels that follow FDA rules, thanks to its simple design and large database of foods. You can also tweak things to fit your needs, making sure your customers get clear and customizable nutrition info. People like it because it’s clear about costs and easy to use, acts as a cheaper advanced alternative to Esha Genesis R&D®. 


  • Customizable Food Labels: Create efficient labels that match your brand’s style and needs.
  • Extensive Database: With over 10,000 food items in their system, finding and checking out different products is a breeze. 
  • User-Friendly Interface: The software is user-friendly, making label making quick and easy, even if you don’t have prior technical expertise.
  • FDA-Compliant Nutritional Analysis: Their nutritional analysis sticks to FDA guidelines, so you can trust the compliant information on your labels. Plus, they include allergen declarations, ingredient statement lists, and full nutrition breakdowns.
  • Recipe Optimization: Food Label Maker can check your recipes for allergens and nutritional content, helping you make your products even better.
  • Prompt Customer Support: Got a question? Their customer support is ready to help promptly via email, phone, or live chat.
  • Expert Consultation: Food Label Maker offers a feature where you send them your recipes in any format, and their experts will whip up ready-to-use, regulatory-compliant nutrition labels for you.
  • Scalability: Whether you’re a small-scale or large-scale operation, the software can handle your recipe volume.
  • Their newly released Enterprise Package is crafted for large-scale food businesses and offers:
    • Multi-Seat Subscription: Provides your full team with access under one enterprise account.
    • Hassle-free Data Migration: They take care of migrating all your existing data into the tool.
    • Custom Built Features: This allows you to build features and customizations specifically for your needs.
    • Dedicated Support: You get a dedicated nutrition expert supporting your account 24/7.


Food Label Maker offers two major pricing options. You can choose between their:

  • Monthly plan
    • $49/month
  • Yearly plan (which is more cost-effective)
    • $24.9/month
  • Hire a Food Labeling Expert
    • 1 to 3 Labels ($50/Label)
    • 3 to 9 Labels ($45/Label)
    • 10 or More Labels ($40/Label)
  • Expert Consultancy Services
    • Hire one of their Nutrition Experts who specialize in industries such as Meal Planning, Restaurant and Catering Services, and Food Manufacturing 

They even offer a free demo version of their software so that you can get a sneak peek of what their services entail and how it might best serve your needs or that of your company. 

Who is it best for?

Food Label Maker’s software is great for:

  • All food and drink businesses
  • Anyone who makes and shares new recipes often and wants to know their nutritional info
  • Companies that plan meals or cater events
  • Places like restaurants, cafes, and bakeries
  • Companies that make and process food


Snapshot showing the home page of Esha

Esha Research makes top-notch software for checking out food nutrition and creating recipes. They’ve been around for a while and know their stuff. Their tools help food and drink businesses get their labels right and follow the rules. You can look up tons of ingredients in their big database to whip up accurate nutrition labels fast.

Besides, Esha lets you dig into recipes, check out dietary supplements, and play around with formulations. Their software is easy to use and comes with solid support, helping businesses nail their nutritional info and make great products.


  • Ingredient Database: They’ve got an extensive list of ingredients and API solutions, so finding nutritional info is a breeze.
  • Nutritional Analysis: Their software does a deep dive into nutrition analysis, making sure food labels are spot on.
  • FDA Compliance: It’s all set up to follow FDA guidelines, so your food labels are ready for marketing purposes.
  • Recipe Formulation: You can whip up new recipes or tweak old ones, keeping an eye on the nutrition the whole time.
  • Allergen Identification: The software spots allergens in your recipes, helping you keep your food labels accurate.
  • Label Customization: You can customize labels to make sure they fit your brand’s look and feel.
  • Reporting and Analysis: There are tools for tracking nutrition data, how much ingredients cost, and other important metrics.
  • User Support: SHA offers customer support to assist users with any questions or issues they may have while using the software.
  • Scalability: Whether you’re just starting out or you’re a large enterprise in the food world, this platform is scalable and able to handle it.


Their pricing is flexible as it is based on a quoting system. You pay based on the label features you pick and how many people will be using the software. Just let them know what you need, and they’ll give you a custom price. All you have to do is fill out a contact form on their Genesis R&D page to see the price options for different business sizes. This way, you only pay for what you really need instead of a flat fee. It’s also important to note that Esha has announced price increases, making it ideal for potential clients to consider this factor when seeking a quote and planning their budget.

Who is it best for?

The industries that Esha is best suited for are:

  • Food Manufacturing Companies
  • Supplement Manufacturing Companies
  • Food Service Companies
  • Universities
  • Students
  • Health and Wellness


Snapshot showing the home page of ReciPal

ReciPal makes nutrition analysis easy for food and drink businesses. Their tool helps you whip up FDA-compliant food labels and figure out the nutrition information in your recipes, including macronutrients like carbohydrates, proteins, vitamins, and more. It’s a breeze to use, so you can quickly generate those accurate labels on your products. Plus, they’re a budget-friendly option, just like Food Label Maker, as one of the cheaper Esha Genesis R&D®  alternatives on the market.

ReciPal’s services are suitable for various businesses, from startups to large enterprises. They aim to meet regulatory compliance and provide transparent nutritional info to their customers. The platform also allows users to access an extensive database of ingredients for up-to-date data in label creation.


  • Comprehensive Nutrition Analysis: ReciPal allows businesses to accurately analyze the nutritional content of recipes and food items.
  • Growing Database: Their ingredient and nutrition database keeps growing, so you’re always up to date with the latest research and regulatory requirements.
  • Recipe Costing: Figure out how much your recipes cost to make and see if they’re making you money.
  • Allergen Identification: The software points out allergens in your recipes, helping you keep your labels accurate.
  • FDA FDA-Compliant Labels: Create labels that follow FDA rules so that you meet regulatory standards.
  • User-Friendly Interface: The platform’s recipe analysis and label creation are user-friendly and accessible to users with different levels of technical expertise.
  • Customer Support: The company offers prompt and reliable customer support. They can help users with technical issues and guide them through any issues. 
  • Scalability: Whether you’re a startup or you’re a large business, ReciPal can handle your needs as you grow.


ReciPal has lots of pricing selections for its clients. They offer an array of options so that you can decide between whether you would like to do the product labeling yourself, hire one of their labeling experts, or simply use their services to manage your inventory. 

Their pricing tiers include:

  • Do it Yourself Labelling
    • Single Serving plan: suitable for smaller companies and product testing
    •  $19 / recipe
    • Business plan: suitable for medium-sized companies, dietitians, and food consultants
    • $49 / month
    • Business Plus plan: suitable for larger companies and commercial kitchens
    • $99 / month
  • Inventory Management
    • Start-Up Inventory
    • $50 / month
    • Pro Inventory
    • $100 / month
  • Hire a Labeling Expert
    • ReciPal Label Review: Expert review for your labels
    • $40 / label
    • Consulting Services: Bespoke consulting on an hourly basis
    • $150 / hour
    • Lab Based Analysis: Ideal for foods that are hard to analyze
    • $750 / sample

Who is it best for?

ReciPal can serve diverse areas related to food and beverage sector. These include:

  • Food Businesses
  • Nutritionists 
  • Schools 
  • Co-packing companies
  • Restaurants